تاثیر ابعاد هوش رقابتی بر انواع نوآوری در شرکت‌های دانش بنیان

پژوهش نامه مدیریت تحول

مقاله 2، دوره 7، بهار و تابستان 1394، شهریور 1394، صفحه 18-41   

نوع مقاله: مقالات

شناسه دیجیتال (DOI): 10.22067/pmt.v7i13.36104

نویسندگان

عبدالمجید مصلح^{* 1}؛ منیجه بحرینی زاده²؛ سید جواد دوکوهکی³

¹دانشگاه خلیج فارس

²دانشگاه خیلیج فارس

³خلیج فارس بوشهر

چکیده

پیشگامی در محیط پویا از جمله مسائل پیش روی بیشتر سازمان‌ها و به ویژه موسسات دانش بنیان می‌باشد؛ و برای استفاده و بهره برداری از فرصت‌ها و غلبه بر تهدیدها باید نوآوری‌هایی را در عرصه فناوری‌های نوظهور داشته باشند. لذا برای دستیابی به این مهم سازمان‌ها ملزم به نظارت بر محیط درون و بیرون سازمان می‌باشند، که منجر به ظهور پدیده‌ای به نام هوش رقابتی شده است. هدف از انجام این پژوهش بررسی تاثیر ابعاد هوش رقابتی بر انواع نوآوری می‌باشد. جامعه آماری مطالعه حاضر را کلیه موسسات دانش بنیان پارک علم و فناوری شیراز تشکیل می‌دهند، که مجموعا تعداد 50 موسسه می‌باشد؛ جهت تخمین حجم نمونه از جداول مورگان استفاده گردیده، که حجم نمونه مورد نیاز 44 شرکت می‌باشد. با توجه به احتمال عدم همکاری بعضی موسسات در نهایت تعداد 42 موسسه، جمعا 99 پرسشنامه، گردآوری شده است. برای تجزیه و تحلیل داده‌ها از روش معادلات ساختاری استفاده شده است. در این پژوهش از دو بعد هوش بازار و هوش رقبا برای سنجش هوش هوش رقابتی و از سه نوع نوآوری (نوآوری فناورانه، بازار و اداری) استفاده شده است، که بر اساس نتایج تحقیق هوش بازار بر هر سه نوع نوآوری تاثیر مثبت و معناداری دارد، تاثیر هوش رقبا بر نوآوری اداری مثبت و معنادار می‌باشد، اما تاثیر هوش رقبا بر نوآوری فناورانه و بازار مورد تایید قرار نگرفته است.

کلیدواژه‌ها

هوش رقابتی؛ هوش بازار؛ هوش رقبا؛ نوآوری فناورانه؛ نوآوری بازار؛ نوآوری اداری

مراجع

Adidam, P. T.; Banerjee, M., & Shukla, P. (2012). Competitive intelligence and firm’s performance in emerging markets. Business & Industrial Marketing, 242-254.

Aghadavood, S. R.; Hatami, M., & Hakiminia, B. (2010). Factors affecting organizational innovation among managers. Journal of Social Sciences, Islamic Azad University Shooshtar.127-170. (in persian)

Aldas-Manzano, J.; Kuster, I., & Vila, N. (2005). Market orientation and innovation. European Journal of Innovation Management, 1460-1060.

Altmann, P., & Lee, C. (2011). The novelty of open innovation. Journal of Innovation Economics.

Beykzad, j.; Eskandari, K., & Moolavi, Z. (2009). Investigate the relationship between competitive intelligence managers of small businesses in East Azerbaijan province. Tehran. (in persian)

C.Naranjo Valencia, J.; Sanz Valle, R., & Jimenez Jimenez, D. (2010). Organizational culture as determinant of product innovation. European Journal of Innovation Management, 466-488.

Canongia, C. (2007). Synergy between competitive intelligence (CI), knowledge management (KM) and technological foresight (TF) as a strategic model of prospecting. Biotechnology Advances 25 , 57-74.

Cantner, U.; Joel, K., & Schmidt, T. (2011). The effects of knowledge management on innovative success. Research Policy 40, 1453-1462.

Carbone, F.; Contreras, J., & Hern, J. (2012). Open innovation in an enterprise 3.0 framework: three case studies. Expert Systems with Applications 39, 8929–8939.

Carmen, C., & Maria Jose, G. (2008). The role of technological and organizational innovation in the relation between market orientation and performance in cultural organizations. European Journal of Innovation Management, 413-434.

Chang, S. C., & Lee, M. S. (2008). The linkage between knowledge accumulation capability and organizational innovation. knowledge management, 3-20.

Choopani, H.; Zare Khalili, M.; Ghasemi, A., & Gholamzade, H. (2011). Analysis of the relationship between intellectual capital and organizational innovation. Ingenuity in the Humanities, 27-58 (in Persian)

Colakoglu, T. (2011). The problematic of competitive intelligence. 7th International Strategic Management Conference, (1615-1623). Turkey.

Crawford, C. M., & Rosenau, M. D. (1994). Significant issues for the future of product innovation. Journal of Product Innovation Management, 156-161.

Daft, R. L. (1982). Bureaucratic versus non-bureaucratic structure and the process of innovation and change. Research in the Sociology of Organisation, 66-129.

Denise Lemos, Â., & Carlos Porto, A. (1998). Technological forecasting techniques and competitive intelligence. Industrial Management & Data Systems, 330-337.

Egan, J. (2001). Competitive intelligence. The Electricity Journal, 84-86.

Franco, M.; Magrinho, A., & Ramos Silva, J. (2011). Competitive intelligence:a research model tested on portuguese firms. Business Process Management Journal, 332-356.

Gatsoris, L. (2012). Competitive intelligence in greek furniture retailing. EuroMed Journal of Business, 224-242.

Ghasemi, M.; Sajedi Raeisi, R., & Nabavi Chashemi, S. A. (2013). The role of knowledge management on marketing intelligence of employees of an organization. Applied and Basic Sciences , 1107-1114. (in persian)

Heppes, D.; & Toit, A. d. (2009). Competitive intelligence function. New Information Perspectives , 48-66.

Ho, L.-A. (2011). Meditation,learning,organizational innovation and performance. Industrial Management & Data Systems, 113-131.

J.Trainor, K.; T.Krush, M., & Agnihotri, R. (2013). Effects of relational proclivity and marketing intelligence on new product development. Marketing Intelligence & Planning, 788-806.

Jimenez-Jimenez, D., & Sanz-Valle, R. (2011). Innovation, organizational learning, and performance. Journal of Business Research 64, 408-417.

Johns, P., & Van Doren, D. C. (2010). Competitive intelligence in service marketing. Marketing Intelligence & Planning, 551-570.

Kalantarian, S.; Baratimarnani, A., & Salavati, A. (2012). The relationship between organizational learning and competitive intelligence on small and medium industries. Cotemporary Research In Business. (in persian)

Keskin, H. (2006). Market orientation, learning orientation, and innovation capabilities in SMEs. European Journal of Innovation Management, 396-417.

Kumar, K.; Boesso, G., & Favotto, F. (2012). Strategic orientation, innovation patterns and performances of SMEs and large companies. Journal of Small Business and Enterprise Development, 132 - 145.

L.Dishman, P., & L.Calof, J. (2008). Competitive intelligence: a multiphasic precedent to marketing strategy. European Journal of Marketing, 766-785.

Lee, V.-H.; Leong, L.-Y.; Hew, T.-S., & Ooi, K.-B. (2013). Knowledge management: a key determinant in advancing technological innovation? Journal of Knowledge Managment, 848-827.

Liao, S.-H., & Wu, C.-c. (2010). System perspective of knowledge management, organizational learning, and organizational innovation. Expert Systems with Applications 37, 1096-1103.

Lin, R.-J.; Chen, R.-H., & Chiu, K. K.-S. (2010). Customer relationship management and innovation capability. Industrial Management & Data Systems, 111-133.

Lu, W.-M.; Wang, W.-K.; Tung, W.-T., & Lin, A. (2010). Capability and efficiency of intellectual capital. Expert Systems with Applications 37, 546-555.

Malekzadeh, G.; Kazemi, M., & Lagzian, M. (2012). Organizational intelligence: designing a hierarchical model for Iranian public universities using DEMATEL methodology. Transformation Management Journal.10(5), 94-124. (in persian)

Mochtar, K., & Arditi, D. (2001). Role of marketing intelligence in marketing pricing policy in construction. Journal of Management in Engineering, 140-148.

Moshabaki, A.; Rezvaniyanzadeh. M. R., & Khoramgah, S. S. (2011). Measure and improve the level of competitive intelligence in automotive companies using the model of QFD. Improve Management. 81-100. (in persian).

Mosleh, A., & Allahyari Buzenjani, A. (2013). The impact of technological innovation in enterprise business intelligence foundation of knowledge. Journal of Management Studies, 63-94. (in persian).

Naidoo, V. (2010). Firm survival through a crisis: the influence of market orientation, marketing innovationcandcbusiness strategy. Industrial Marketing Management 39, 1311-1320.

Naranjo-Gil, D. (2009). The Influence of environmental and organizational factors on innovation adoptions: consequences for performance in public sector organizations. Technovation, 810-818.

Nelson, R. R., & Winter, S. G. (1977). In search of a useful theory of innovation. Research Policy, 36-76.

O'Connor, G. C., & Ayers, A. D. (2005). Building a radical innovation competency. Research-Technology Management, 23-31.

Pavitt, K. (1984). Sectoral patterns of technical change: towards a taxonomy and a theory. Research Policy , 343-373.

Priporas, C.-V., Gatsoris, L., & Zacharis, V. (2005). Competitive intelligence activity. Marketing Intelligence & Planning, 659-669.

Qiu, T. (2008). Scanning for competitive intelligence: a managerial perspective. European Journal of Marketing, 814-835.

R. J. Trim, P., & Lee, Y.-I. (2008). A strategic marketing intelligence and multi-organisational resilience framework. European Journal of Marketing, 731-745.

Rezaie Dollatabady, H.; Ghandehari, F., & Amiri, F. (2011). Analyzing the impact of competitive intelligence on innovation. Institute of Interdisciplinary Business Research, 939-947. (in persian)

Rezaie Dollatabady, H.; Zeynali, K. & Shekarchi, Z. (2011). Effect of competitive intelligence for competitive advantage. Outlook Business Administration, 9-25. (in persian)

Rezaeean, A., & Lashkar Bolooki, M. (2010). Competitive intelligence and strategic decisions. Outlook Business Administration, 43-65. (in Persian)

Rezvani, M., & Toghraee, M. (2010). The role of organizational social capital in organizational innovation orientation in knowledge-based enterprises. Change Management, 6, 28-53. (in Persian)

Rouach, D., & Santi, P. (2001). Competitive intelligence adds value. European Management Journal, 552-559.

Ruiz-Jimenez, J. M., & Fuentes-Fuentes, M. d. (2013). Knowledge combination, innovation, organizational performance in technology firms. Industrial Management & Data Systems, 523-540.

Saaksjarvi, M. (2003). Consumer adoption of technological innovations. European Journal of Innovation Management, 90-100.

Sanz-Valle, R.; C. Naranjo-Valencia, J.; Jimenez-Jimenez, D., & Perez-Caballero, L. (2011). Linking organizational learning with technical innovation and organizational culture. Journal of Knowledge Managment, 997-1015.

Sapprasert, K. (2008). Acknowledging organisational innovation. Oslo, Norway.

Škerlavaj, M.; Song, J. H., & Lee, Y. (2010). Organizational learning culture, innovative culture and innovations in South Korean firms. Expert Systems with Applications 37, 6390-6403.

Toit, d. (2003). Competitive intelligence in the knowledge economy. International Journal of Information Management 23, 111-120.

Wahab, S., & Othman, A. K. (2005). Competitive intelligence practices by government links companies (GLCs) in Malaysia . 547-551.

Xu, K.; Shaoyi Liao, S.; Li, J., & Song, Y. (2011). Mining comparative opinions from customer reviews for competitive intelligence. Decision Support Systems 50, 743-754.

Yu, S.-H. (2013). Social capital, absorptive capability, and firm innovation. Technological Forecasting & Social Change.

Zangoueinezhad, A., & Moshabaki, M. (2009). The role of structural capital on competitive intelligence. Industrial Management & Data Systems, 262-280.