Evaluation and analysis of Dehyaris' performance in order to develop tourism in the central ‎part of Mashhad

جغرافیاوتوسعه ناحیه ای

Articles in Press, Accepted Manuscript, Available Online from 09 January 2023   

Document Type: Research

DOI: 10.22067/jgrd.2023.79039.1196

Authors

seyed javad ahmadi¹; mohamad ali ahmadian^{* 2}; Hamid Jafari²

¹PhD Candidate in Geography and Rural Planning, Department of Human Geography,Mashhad Branch, Islamic Azad University, Mashhad, Iran

²Associate Professor, Department of Human Geography, Mashhad Branch, Islamic Azad University, Mashhad, Iran

Abstract

Today, tourism is referred to as a suitable approach for socio-economic and physical ‎development in rural areas. At the same time, tourism management is one of the most ‎important pillars of tourism development that plays an important role in coordinating tourism ‎development activities. Therefore, the aim of this study was to investigate and analyze the ‎performance of Dehyaris in order to develop tourism in the central part of Mashhad city. The ‎present study is a practical research in terms of descriptive-analytical methodology and ‎purpose. Twelve selected villages have 7886 families. Considering that households in the ‎studied villages were as the statistical population (7886 households), the sample size was ‎determined according to Cochran formula and with error of 0.05% equal to 367 households. ‎Gis and SPSS software and vikor multi-criteria decision making model were used to analyze ‎the findings. The results of analysis of variance with a significant amount for unemployment ‎reduction and employment development index 0.03, effort index to increase income of 0.00 ‎and for the index of encouragement to invest 0.04 which is less than 0.05, shows that the ‎difference between the average performance of the villagers in the direction of tourism ‎development is significant and accepted by the villages. At the same time, according to the ‎results of the Vikor model, the villages of Pharmed, Amirabad and Dost Abad are among the ‎villages in which the performance of the villagers due to tourist attractions, geographical ‎location and the proximity of Mashhad city is better than other villages, but in villages such ‎as Tabadkan, ears and war due to the greater distance from Mashhad city and main roads ‎have caused in the field of dehyars' performance in these villages and similar villages. Have a ‎relatively poorer performance.‎

Keywords

Dehyari Performance; Tourism Development; Village; Central District; Mashhad.‎   &rlm

References