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Ahmadimanesh, Monireh, Helaliyan, Mohammad Hossein. (1401). Hypermarket Segmentation based on Lifestyle Criteria of VALS, to Identify the Customers' Requirements Using Kano Model and Prioritize Their Motivational Needs Using DANP (DEMATEL and ANP) Case Study: Daily Chain hypermarket. سامانه مدیریت نشریات علمی, 1(2), 89-112. doi: 10.22067/jstinp.2022.77804.1014
Monireh Ahmadimanesh; Mohammad Hossein Helaliyan. "Hypermarket Segmentation based on Lifestyle Criteria of VALS, to Identify the Customers' Requirements Using Kano Model and Prioritize Their Motivational Needs Using DANP (DEMATEL and ANP) Case Study: Daily Chain hypermarket". سامانه مدیریت نشریات علمی, 1, 2, 1401, 89-112. doi: 10.22067/jstinp.2022.77804.1014
Ahmadimanesh, Monireh, Helaliyan, Mohammad Hossein. (1401). 'Hypermarket Segmentation based on Lifestyle Criteria of VALS, to Identify the Customers' Requirements Using Kano Model and Prioritize Their Motivational Needs Using DANP (DEMATEL and ANP) Case Study: Daily Chain hypermarket', سامانه مدیریت نشریات علمی, 1(2), pp. 89-112. doi: 10.22067/jstinp.2022.77804.1014
Ahmadimanesh, Monireh, Helaliyan, Mohammad Hossein. Hypermarket Segmentation based on Lifestyle Criteria of VALS, to Identify the Customers' Requirements Using Kano Model and Prioritize Their Motivational Needs Using DANP (DEMATEL and ANP) Case Study: Daily Chain hypermarket. سامانه مدیریت نشریات علمی, 1401; 1(2): 89-112. doi: 10.22067/jstinp.2022.77804.1014


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